The service
The platform includes MizUp CRM, MizUp CLM, MizUp BMS, MizUp Finance and MizUp EOS. Each product can be used on its own or together, and an organisation's owner decides which products, modules and permissions its users receive.
- MizUp is provided by BrandMiz Private Limited as software as a service. Features available to you depend on the plan your organisation is on.
- We may add, change or remove features. Where a change materially reduces what you already use, we will give notice.
Your account
- You are responsible for keeping credentials secure and for everything done under your account.
- One person, one login. Sharing a login between people breaks the audit trail and is not permitted.
- Tell us promptly at support@mizup.app if you believe an account has been compromised.
- The details you give when signing up must be accurate and kept up to date.
Your data
- Your business data remains yours. We claim no ownership over it.
- You grant us the limited right to process it in order to run the service for you.
- You are responsible for having the right to hold and message the contact data you upload.
- You can export your data while your account is active.
Acceptable use
- Do not use MizUp to send unsolicited bulk messages, or to message people who have not opted in.
- Do not attempt to access another organisation's data, probe the platform for vulnerabilities without permission, or resell the service without a written agreement.
- Do not upload content that is unlawful, infringes someone else's rights or contains malicious code.
- WhatsApp messaging is additionally governed by Meta's policies and your provider's terms. Breaching those can get your number blocked, which is outside our control.
WhatsApp and the messages you send
Put simply: you run your own communication with your own customers. MizUp gives you the tool, the connection and the approvals, and stays out of what you send.
- The WhatsApp number in your workspace is your number and your business is the sender. MizUp connects it to WhatsApp on your instruction and as your technology provider; we do not decide who you message or what you say to them.
- You confirm that every contact you message has opted in to hear from you, and that you keep the record of that consent. Opt-outs must be honoured; MizUp marks them for you and campaigns skip them automatically.
- The content of your messages, the offers and claims in them, and compliance with the laws that apply to you - including data protection, consumer protection and telecom rules - are yours.
- Message templates are submitted to Meta for approval. Approval, rejection, quality ratings, messaging limits and any restriction or ban on your number are Meta decisions, not ours, and we cannot reverse them.
- Meta charges for messages delivered through your number. Those charges reach BrandMiz Private Limited, and we bill them on to you at the rates in your plan, with tax as applicable. You do not need an account with Meta.
- If Meta, a provider or a recipient reports abuse from your number, we may pause sending from it while it is looked into, and we will tell you why.
Third-party services
- Where you connect Meta, Google, a WhatsApp provider, a payment gateway or your own SMTP server, those services operate under their own terms. We are not responsible for their availability, pricing or policy changes.
- Payments you collect from your own customers through a gateway account you connect are between you, your customer and that gateway.
Payment and plans
- Plans are quoted per organisation. Pricing, billing period and scope are set out in your order, proposal or the plan you choose in the app.
- Prices on our website exclude GST and other applicable taxes, which are added to invoices.
- Access to a product can be suspended if an invoice remains unpaid after the agreed period.
- Cancellations and refunds are covered by our refund and cancellation policy.
Availability
- We work to keep MizUp available but do not guarantee uninterrupted service unless a specific service level is agreed in writing.
- Scheduled maintenance will be notified where practical.
Intellectual property
- The MizUp software, design, name and logos belong to BrandMiz Private Limited. Using the service does not transfer any of these rights to you.
- If you send us feedback or suggestions, we may use them to improve the product without obligation to you.
Liability
- To the extent permitted by law, our total liability is limited to the fees you paid in the twelve months before the claim.
- We are not liable for indirect or consequential loss, including lost profits or lost data where you had the ability to export it.
- Calculators, templates and guides on our website are for general information. Confirm tax, payroll and legal figures with a qualified adviser before relying on them.
Termination
- You may stop using MizUp at any time. Export your data before you do.
- We may suspend an account that breaches these terms, after notice where the breach allows for it.
Governing law
These terms are governed by the laws of India, with courts at Delhi, India having jurisdiction.
Changes to these terms
We may update these terms as the product and the law change. Material changes will be notified in the app or by email. Continuing to use the service after that means you accept the updated terms. This version is effective from 17 September 2026.
Registered office: BrandMiz Private Limited, U-179, Office No. 303, 2nd Floor, Gali No. 4, Shakarpur, East Delhi, Delhi 110092, India.
